JOOP! is an international designer brand that offers a 360° lifestyle: a fascinating and universal world of design with products for a wide group of consumers in all fields.
The brand has developed from a celebrated German cult brand to one of the most important, international fashion and lifestyle labels in the premium segment. The close ties with Berlin symbolize the brand’s German roots while expressing their cosmopolitan, open-minded stance.
All products are characterised by aspirational designs, the finest finishings and a high level of technical precision. The hallmark of JOOP! is an accomplished fusion of modernity with authenticity. While retaining its inimitable design signature, JOOP! delivers glamour and sex appeal but always remains wearable.